Jasmin Brand is the Chief Executive Officer for Brandpointe, a branding company launched in 2007 that specializes in strategic planning, innovative branding concepts, and building continuous online and offline engagement using creative content, digital media and special events.
A former marketing executive with an extensive background in large scale campaigns, sales and consumer engagement, Jasmin is also passionate about creating and growing online communities. She serves as a social media consultant, collaborating with for profit and not profit companies. She was selected to speak at the 2011 TEDxSMU event held at the Dee and Charles Wyly Theatre in the Arts District. Her talk, “What Social Media and Ike Turner Have in Common” compared the love/hate relationship between performers Ike and Tina Turner to that of the sometimes challenging relationship between social media and educators.
Her reputation as a city-wide influencer was further solidified when she created My Forward Life, an innovative multimedia and networking initiative for professional women in the summer of 2011. Her goal was to build a community that connected professional women to new faces, new places and new ideas. Since its inception, My Forward Life has connected thousands of Dallas’ brightest women with one another and plans to expand to other cities in 2016.